Growing Painsby Laurie A. Shuster, Managing Editor; ASCE World Headquarters, 1801 Alexander Bell Drive, Reston, VA,
Serial Information: Civil Engineering—ASCE, 1999, Vol. 69, Issue 5, Pg. 64-65
Document Type: Feature article
Abstract: Most small firms want to increase their business, but there are hidden dangers that can dampen even the most encouraging outlook. Small engineering firm executives and business consultants alike recommend that before owners add people, services, or branch offices, they create a detailed business plan, complete with short- and long-term goals and market research. Consider how growth will be financed until payments from clients are received, whether or not a marketing specialist will be needed, and what affect an increase in personnel might have on the current staff. It is possible to grow in size without losing that close-knit familial feeling, but it takes an extra effort and considerable planning.
Subject Headings: Business management | Engineering firms | Marketing | Planning |
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