Nagra's Information Strategy 1991by R. Meier, Nagra, Baden, Switzerland,
Document Type: Proceeding Paper
Part of: High Level Radioactive Waste Management 1991
This paper discusses the acceptance problems faced by nagra, opinion research as a basis for action, the nagra message, transmission measures, communication levels, instruments of communication (including advertising space, in-house publications and audiovisual material). We will only be in a position to assess the effectiveness of the new nagra communication strategy in around three years time.
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