Telling Reporters About Risk

by Peter M. Sandman, Dir.; Environmental Communications Research Program, Rutgers Univ., New Brunswick, NJ,


Serial Information: Civil Engineering—ASCE, 1988, Vol. 58, Issue 8, Pg. 36-38


Document Type: Feature article

Abstract:

Telling the media about environmental risk may be the least pleasant part of a decision maker's work, but it needn't be. Once you understand the media�what they cover, how they cover it, and what they will report�you will be able to communicate wwith reporters more easily. By improving your own performance as a source, you can bring about a real improvement in media coverage of environmental risk.

Subject Headings: Decision making

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