Telling Reporters About Risk

by Peter M. Sandman, Dir.; Environmental Communications Research Program, Rutgers Univ., New Brunswick, NJ,

Serial Information: Civil Engineering—ASCE, 1988, Vol. 58, Issue 8, Pg. 36-38

Document Type: Feature article

Abstract: Telling the media about environmental risk may be the least pleasant part of a decision maker's work, but it needn't be. Once you understand the media—what they cover, how they cover it, and what they will report—you will be able to communicate wwith reporters more easily. By improving your own performance as a source, you can bring about a real improvement in media coverage of environmental risk.

Subject Headings: Risk management | Environmental issues |

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